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Looking Beyond the Dashboard

Posted by scott.carey on May 29, 2009

Managing site performance can be a very tricky thing especially if you are using no analytics. Some think installing analytics on their website, then checking to see how many hits they have received and finally changing their marketing efforts based solely on hits alone will increase performance. I’m sorry to say but that is the [...]

FeedPerfect Unleashed

Posted by scott.carey on Mar 13, 2009

Inside the Software as a Service (SaaS) department of Solid Cactus lies the ultimate solution in Comparison Shopping Engine management – FeedPerfect. FeedPerfect is a fast and simple intuitive web-based application that gives e-Merchants the ability to import products and track performance on multiple CSEs at a time. Unleashed by Jason Longo,General Manager of the [...]

FeedPerfect and the Cost Per Action Extravaganza!!!

Posted by scott.carey on Feb 27, 2009

Its no secret that Comparison Shopping Engines and E-merchants are in a love/hate relationship. Almost everyone selling online is using them but if not monitored effectively, there is the potential to lose money on them. This is because the majority of CSEs are Cost Per Click, meaning for every one click, you pay up a [...]

Private Jet Anyone?

Posted by scott.carey on Feb 17, 2009

Cessna, a private jet company, is trying to make a push in these harsh times to undo the damage that has been done when the big 3 automakers where harshly criticized by lawmakers for the lavish entries into Washington last year. Since then big companies dropped their private jets to take this economy modestly [...]

Drum building. Scratch that… Brand Building!

Posted by scott.carey on Feb 10, 2009

I spend a lot of time when I am not taking classes or working for that matter, researching the custom drum market. I actually began to build my own drums over three years ago in my grandparent’s basement after a long six years fixing them in high school. I have since moved my workshop into [...]